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Stimulating innovation in products and services : with function analysis and mapping / J.Jerry Kaufman, Roy Woodhead.

By: Kaufman, J. Jerry.
Contributor(s): Woodhead, Roy (Roy M.).
Material type: materialTypeLabelBookPublisher: Hoboken, NJ : Wiley-Interscience, c2006Description: xv, 235 p. : ill. ; 26 cm.ISBN: 9780471740605; 0471740608.Subject(s): New products -- Management | Production planning | Product management | Success in business | Organizational effectiveness | Corporate cultureDDC classification: 658.5
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