Normal view MARC view ISBD view

Leap : a revolution in creative business strategy / Bob Schmetterer.

By: Schmetterer, Bob.
Material type: materialTypeLabelBookPublisher: Hoboken, N.J. : Wiley, c2003Description: xii, 241 p. : ill. ; 24 cm.ISBN: 0471229172.Subject(s): Marketing -- Planning | Advertising -- Planning | Strategic planning | Business planning | Industrial managementDDC classification: 658.8
Tags from this library: No tags from this library for this title.

"An Adweek book."

There are no comments for this item.

Log in to your account to post a comment.

Click on an image to view it in the image viewer