Customer relationship management : concepts and technologies / Francis Buttle, Stan Maklan.
By: Buttle, Francis
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Contributor(s): Maklan, Stan.
Material type: 
BookPublisher: New York : Routledge, 2019Edition: 4th edition.Description: xxiii, 444 p. : col. ill. ; 25 cm.ISBN: 9781138498259.Subject(s): Customer relations -- ManagementDDC classification: 658.812
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