Playing to win : how strategy really works / A.G. Lafley and Roger L. Martin.
By: Lafley, A. G.
Contributor(s): Martin, Roger L.
Material type: BookPublisher: Boston, Mass. : Harvard Business Review Press, 2013Description: 260 p. : ill. ; 25 cm.ISBN: 9781422187395 (hardcover : acidfree paper).Subject(s): Strategic planning | Success in business | Organizational changeDDC classification: 658.401 2
Contents:
Strategy = choice -- What is winning? -- Where to play -- How to win -- Playing to your strengths -- Managing what matters -- Thinking through strategy -- Shortening your odds.
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Strategy = choice -- What is winning? -- Where to play -- How to win -- Playing to your strengths -- Managing what matters -- Thinking through strategy -- Shortening your odds.
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