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Understanding Michael Porter : the essential guide to competition and strategy / Joan Magretta.

By: Magretta, Joan.
Material type: materialTypeLabelBookPublisher: Boston, Mass. : Harvard Business Review Press, 2012Description: x, 236 p. : ill. ; 24 cm.ISBN: 9781422160596 (alk. paper).Subject(s): Competition | Strategic planning | ManagementDDC classification: 658.401 2
Contents:
Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.
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Books Books Lê Quý Đôn
658.401 2 MA-J (Browse shelf) Available 68495
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658.401 2 MA-J (Browse shelf) Available 72900
Books Books Quang Trung
658.401 2 MA-J (Browse shelf) Available 68499

Sách do Quỹ châu Á (The Asia Foundation) tài trợ

Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.

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