Normal view MARC view ISBD view

Direct, digital, and data-driven marketing / Lisa D. Spiller

By: Spiller, Lisa D.
Material type: materialTypeLabelBookPublisher: Chicago : Racom Communications, 2018Edition: 4th Edition.Description: xxv, 556 p. : ill. ; 26 cm.ISBN: 9781933199573.Subject(s): Direct marketingDDC classification: 658.872
Tags from this library: No tags from this library for this title.