Tư duy phi hiển nhiên : chiêu thức của tư duy khác biệt giúp tìm ra, sàng lọc xu hướng dẫn tới thành công = Non obvious : how to think different, curate ideas & predict the future / Rohit Bhargava ; Đặng Việt Vinh dịch.
By: Bhargava, Rohit.
Contributor(s): Đặng, Việt Vinh [dịch].
Material type: BookPublisher: Hà Nội : Công Thương/ThaiHaBooks, 2018Edition: Tái bản lần thứ 2.Description: 294 tr. ; 24 cm.ISBN: 9786049315442.Other title: Nonobvious | How to think different, curate ideas & predict the future.Subject(s): Creative ability in business | Business forecasting | Social prediction | Sáng tạo trong kinh doanh | Dự báo kinh tế | Social predictionDDC classification: 658.403 55Item type | Current location | Call number | Status | Date due | Barcode |
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Books | Lê Quý Đôn | 658.403 55 BH-R (Browse shelf) | Available | 65367 | |
Books | Quang Trung | 658.403 55 BH-R (Browse shelf) | Available | 65368 | |
Books | Quang Trung | 658.403 55 BH-R (Browse shelf) | Available | 65369 |
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658.403 53 LE-N Lý thuyết trò chơi và ứng dụng trong quản trị - kinh doanh / | 658.403 53 LE-N Lý thuyết trò chơi và ứng dụng trong quản trị - kinh doanh / | 658.403 55 BH-R Tư duy phi hiển nhiên : | 658.403 55 BH-R Tư duy phi hiển nhiên : | 658.403 6 LE-P 5 điểm chết trong teamwork : | 658.403 6 LE-P 5 điểm chết trong teamwork : | 658.403 6 LE-P 5 điểm chết trong teamwork : |
Pt. I. The art of curating trends. The Norwegian billionaire : why most trend predictions are completely useless -- The curator's mindset : learning the 5 essential personalities of trend curators -- The haystack method : how to curate trends for fun and profit -- pt. II. The 2015 non-obvious trend report. Culture & consumer behavior trends. Everyday stardom ; Selfie confidence ; Mass mindfulness -- Marketing & social media trends. Branded benevolence ; Reverse retail ; The reluctant marketer -- Media & education trends. Glanceable content ; Mood matching ; Experimedia -- Technology & design trends. Unperfection ; Predictive protection ; Engineered addiction -- Economics & enterpreneurship trends. Small data ; Disruptive distribution ; Microconsumption -- pt. III. The trend action guide. Intersection thinking : how to use workshops to apply trend insights to your career, customer or brand story -- How to use a customer journey mapping trend workshop -- How to use a brand storytelling trend workshop -- How to use a business strategy trend workshop -- How to use a corporate culture trend workshop -- The 7 best trend resources you need to bookmark -- Anti-trends : the flip side of trends -- Appendices. The past years' non-obvious trend reports.
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