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Marketing : an introduction / Gary Armstrong, Philip Kotler, Marc O. Opresnik.

By: Armstrong, Gary.
Contributor(s): Kotler, Philip | Opresnik, Marc O.
Material type: materialTypeLabelBookSeries: Always learning.Publisher: Boston : Pearson, 2017Edition: Global Edition, 13th Edition.Description: 669 p. : col. ill. ; 28 cm.ISBN: 9781292146508.Subject(s): MarketingDDC classification: 658.8
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