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Principles of marketing / Frances Brassington, Stephen Pettitt.

By: Brassington, Frances.
Contributor(s): Pettitt, Stephen.
Material type: materialTypeLabelBookPublisher: New York : Pearson Education Ltd., 2000Edition: 2nd ed.Description: xx, 1079 p. : col. ill. ; 27 cm.ISBN: 0273644440 (alk. paper).Subject(s): MarketingDDC classification: 658.8
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