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Management of a sales force / Rosann L. Spiro, Gregory A. Rich, William J. Stanton.

By: Spiro, Rosann L.
Contributor(s): Stanton, William J | Rich, Gregory A.
Material type: materialTypeLabelBookPublisher: Boston : McGraw-Hill, 2008Edition: 12th ed.Description: xxiii, 584 p. : ill., maps ; 26 cm.ISBN: 0071259449; 9780071259446.Subject(s): Sales managementDDC classification: 658.81 Online resources: Click here to access online | Click here to access online | Click here to access online
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658.81 SP-R (Browse shelf) Available 58265

"The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices"--Provided by publisher.

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