Your gut is still not smarter than your head : how disciplined, fact-based marketing can drive extraordinary growth and profits / Kevin Clancy, Peter Krieg.
By: Clancy, Kevin J.
Contributor(s): Krieg, Peter C.
Material type:
BookPublisher: Hoboken, N.J. : Wiley, c2007Description: viii, 296 p. : ill. ; 24 cm.ISBN: 9780471979937 (cloth); 0471979937 (cloth).Subject(s): Marketing -- Decision making | Marketing -- Management | Product managementDDC classification: 658.8
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Quang Trung | 658.8 CL-K (Browse shelf) | Available | 20057 | |
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| 658.8 CH-X Chiến thuật tiếp thị : | 658.8 CL-G International marketing / | 658.8 CL-K Your gut is still not smarter than your head : | 658.8 CL-K Your gut is still not smarter than your head : | 658.8 Mar Marketing channels / | 658.8 Mar Marketing channels / | 658.8 CO-J Free marketing : |
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