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Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo.

By: Reedy, Joel.
Contributor(s): Schullo, Shauna.
Material type: materialTypeLabelBookPublisher: Mason, Ohio : South-Western/Cengage Learning, 2004Edition: 2nd edition.Description: xx, 570 p. : ill. ; 28 cm.ISBN: 9780324175950.Subject(s): Telemarketing | Internet marketingDDC classification: 658.872 Online resources: Click here to access online | Click here to access online | Click here to access online
List(s) this item appears in: DIGITAL MARKETING
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