Marketing mở đường tăng trưởng = Marketing for growth : the role of marketers in driving revenues and profits / Iain Ellwood ; Bùi Thị Quỳnh Chi dịch.
By: Ellwood, Iain
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Contributor(s): Bùi, Thị Quỳnh Chi [dịch]
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Material type: ![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
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Item type | Current location | Call number | Status | Date due | Barcode |
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Lê Quý Đôn | 658.8 EL-I (Browse shelf) | Available | 65710 | |
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Quang Trung | 658.8 EL-I (Browse shelf) | Available | 65711 |
"Marketing for Growth is a guide to how the marketing function within a business can and should become its most important driver of growth. Marketers play a crucial role in generating revenue and they can plan an equally important role in how revenues translate into profit"--
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