Principles of marketing : a global perspective / Philip Kotler ...[et al.]
Contributor(s): Armstrong, Gary
| Swee Hoon Ang | Siew Meng Leong.
Material type: 
BookPublisher: Singapore : Prentice Hall, 2009Description: 670 p. : ill. ; 28 cm.ISBN: 9789810679521.Subject(s): MarketingDDC classification: 658.8
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