Marketing : an introduction / Philip Kotler, Gary Armstrong.
By: Kotler, Philip
.
Contributor(s): Armstrong, Gary.
Material type: 
BookPublisher: Upper Saddle River, N.J. : Prentice Hall, 1997Edition: 4th ed.Description: 1 v. (various pagings) : col. ill. , map ; 26 cm.ISBN: 0132527103.Subject(s): MarketingDDC classification: 658.8
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"Instructor's free copy"--Cover.
Map of the world in 1997 on endpapers.
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