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Khác biệt : thoát khỏi bầy đàn cạnh tranh = Different : escaping the competitive herd / Youngme Moon ; illustrations by Lynn Carruthers ; Dương Ngọc Lâm dịch.

By: Moon, Youngme.
Contributor(s): Dương, Ngọc Lâm [dịch].
Material type: materialTypeLabelBookPublisher: Hà Nội : Khoa học Xã hội/AlphaBooks, 2015Description: 319 tr. : minh họa ; 21 cm.ISBN: 9786049442230.Subject(s): Marketing | Competition | Khác biệt -- Tiếp thị | Khác biệt trong cạnh tranh -- Tiếp thịDDC classification: 658.8
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