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Marketing : an introduction / Gary Armstrong, Phil Kotler.

By: Armstrong, Gary.
Contributor(s): Kotler, Philip.
Material type: materialTypeLabelBookPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, 2006Edition: 8th ed.Description: 522 p. : ill. ; 28 cm.ISBN: 0131865919 (alk. paper).Subject(s): MarketingDDC classification: 658.8 Online resources: Click here to access online
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Item type Current location Call number Status Date due Barcode
Books Books Quang Trung
658.8 AR-G (Browse shelf) Available 27710
Books Books Quang Trung
658.8 AR-G (Browse shelf) Available 27711

Kotler's name appears first on the earlier ed.

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