Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius.
By: Kerin, Roger A.
Contributor(s): Hartley, Steven William | Rudelius, William.
Material type:
BookPublisher: Boston : McGraw-Hill/Irwin, c2011Edition: 10th ed.Description: liii, 746 p. ; ill. (some col.) ; 29 cm.ISBN: 9780073529936 (alk. paper); 0073529931 (alk. paper).Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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Quang Trung | 658.8 KE-R (Browse shelf) | Available | 27706 | |
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Books
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Quang Trung | 658.8 KE-R (Browse shelf) | Available | 27707 |
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Includes biblipographical references and indexes.
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