Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.
By: Perreault, William D
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Contributor(s): Cannon, Joseph P | McCarthy, E. Jerome.
Material type: 
BookPublisher: New York : McGraw-Hill/Irwin, 2010Edition: 12th ed.Description: xxxix, 691 p. : ill. (some col.) ; 28 cm.ISBN: 9780073404813 (alk. paper); 0073404810 (alk. paper).Subject(s): MarketingDDC classification: 658.8
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Lê Quý Đôn | 658.8 PE-W (Browse shelf) | Available | Sách tặng | 56966 | |
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Quang Trung | 658.8 PE-W (Browse shelf) | Available | 27777 | ||
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Quang Trung | 658.8 PE-W (Browse shelf) | Available | 27778 |
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