The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns / Pete Barry.
By: Barry, Pete (Pete S.).
Material type: BookPublisher: London : Thames & Hudson, 2012Edition: 2nd Edition.Description: 296 p. : ill. ; 24 cm.ISBN: 9780500516232 (hbk.); 0500516235 (hbk.).Subject(s): Advertising | Advertising campaigns | Advertising copy | Public relations & advertising | Graphic designDDC classification: 659.1Item type | Current location | Call number | Status | Date due | Barcode |
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Books | Quang Trung | 659.1 BA-P (Browse shelf) | Available | 39600 | |
Books | Quang Trung | 659.1 BA-P (Browse shelf) | Available | 39599 |
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659.1 Adv Advanced brand communication. | 659.1 AL-T Advertising creative : | 659.1 AR-W Contemporary advertising / | 659.1 BA-P The advertising concept book : | 659.1 BA-P The advertising concept book : | 659.1 BE-G Advertising and promotion : | 659.1 BE-G Advertising and promotion : |
Previous ed.: 2008.
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